LOGO • SOCIAL MEDIA • E-COMMERCE • WEBSITE

Established food service equipment manufacturer Antunes for years received requests from restaurant owners to get their premium ultrafiltration water treatment equipment for their home use.

A new entity was formed, a B2C sister company called Antunes Water committed to providing residential water treatment solutions directly to consumers.

The Opportunity: this new brand needed foundational launch work to enter a new market and reach new consumers.

The Solution: the brand needed a logo, launch marketing campaign, social calendar, search strategy, and an e-commerce website.

The Results: A strong brand mark, social media campaign using A/B messaging testing, SEM strategy driving traffic to a new e-commerce website. Engagement results were fantastic and thousands of people were driven to the website. A series of podcasts have helped create a perception of thought leadership within the category.